Your First Week

Your first week with Schemafy

You just installed the plugin. Now what? This guide walks you through exactly what to do in your first 7 days — one small step at a time. No code, no complicated settings.

Think of structured data like giving Google a filled-in form about your business. Instead of guessing what your site is about, Google reads the form and knows — which unlocks the stars, prices, and extra details you see in search results.

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Day 1 — Tell Google who you are

Step 1: Open your Dashboard

Go to your WordPress admin → click Schemafy in the left menu. You'll see your Dashboard. Most likely it shows 0% coverage — totally normal, you're starting fresh.

Step 2: Create your first schema

1. Click Smart Builder in the Schemafy menu
2. You'll see a list of schema types. Look for Organization (it's in the "Business" category)
3. Click Organization → then click the "Basic Organization" template
4. Fill in the form:

- Name: your business or site name

- URL: your website address (e.g. yoursite.com)

- Logo: upload or paste the URL of your logo image

- Description: one sentence about what you do

1. Under "Assign to URL" — search for your homepage and select it
2. Click Save

That's it. Google now has an official "business card" for your site.

Step 3 (optional): Add LocalBusiness if you have a physical location

If you have a store, clinic, restaurant or office:

1. Back in Smart Builder → select LocalBusiness
2. Fill in address, phone number, opening hours
3. Assign to your homepage or contact page → Save

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Days 2–3 — Control what people see when they share your pages

When someone shares a link on Facebook, WhatsApp or LinkedIn, the platform shows a title, description and image. Without meta tags, it picks those randomly from your page. With Schemafy, you control it.

Step 1: Go to Schemafy → Meta Tags Manager

Step 2: Pick your 10 most-visited pages (check Google Analytics or your WordPress stats if unsure). For each page:

1. Search for the page URL in the list
2. Click Edit
3. Set:

- SEO Title: the headline people see in Google (aim for under 60 characters)

- Meta Description: 1–2 sentences that describe the page (aim for under 160 characters)

- OG Image: the image that appears when shared on social media

Step 3: Look at the live preview on the right — it shows exactly how your page will look in Google and on social. Adjust until it looks great.

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Days 4–7 — Add schemas to your most important pages

Now that Google knows who you are, help it understand what your pages are about.

Step 1: Go back to Smart Builder

Step 2: For each key page, create the right schema:

• Services page? → use Service schema
• Product pages? → use Product schema
• Blog posts? → use Article or BlogPosting schema
• FAQ page? → use FAQPage schema (this makes your questions expand in Google — see the dedicated guide for details)

Step 3: After creating a few schemas, go to Rich Snippets Manager → click "Validate All". Schemafy checks every schema you created and flags any problems. Fix anything marked in red before Google finds it.

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What you'll have at the end of week 1

• ✅ Google knows your business name, logo and what you do
• ✅ Your most important pages have SEO titles and descriptions you control
• ✅ Your key pages have structured data telling Google what type of content they are
• ✅ All schemas validated — no errors for Google to complain about

From here, the rest is just scaling up: more pages, more schema types, more optimization.